Viagra: The Little Blue Pill That Changed The World
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第 1 季
3 集
The Hard Science - 1
The Hard Science - 1
In England, scientists are about to stumble onto a drug that will change the world. The team is on the verge of shutting down a failed drug trial looking for new heart medication when a few subjects report a very unusual side effect.
42 分钟
2022年8月7日
The Hard Sell - 2
The Hard Sell - 2
The marketing team grapples with the toughest promotional campaign in history. How do you sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy?
44 分钟
2022年8月7日
The Hard Truth - 3
The Hard Truth - 3
In 1998, Viagra was released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.
47 分钟
2022年8月7日
