A brand that defines cool consumerism, Apple has become one of the world's biggest corporations. Insider interviews reveal that its leader, Steve Jobs, was an man of contradictions who fused counterculture and hype with explosive advances in technology.
A brand that defines cool consumerism, Apple has become one of the world's biggest corporations. Insider interviews reveal that its leader, Steve Jobs, was an man of contradictions who fused counterculture and hype with explosive advances in technology.
