The Mega-Brands That Built America

When Motorola introduces the first handheld portable telephone to the world, the futuristic technology sets off a fierce battle among international telecommunications companies to produce the most popular cell phone.

A database software engineer is inspired to create a bigger, unprecedented family friendly video-store: Blockbuster. But, as the dot com boom explodes an opening appears for two software executives in California to redefine the industry.

In the middle of the 20th century, a small piece of plastic revolutionizes the world of commerce.

Two visionaries breathe new life into the hotel industry in America and the world, by setting the modern standard for hospitality. Despite setbacks, economic downturns, and international conflict, these rivals will stop at nothing to be number one.

In the 1950s, rival electronics companies aim to make music portable for the first time ever. What follows is a decades-long rivalry that prompts the creation of iconic products like the Pocket Radio, Cassette Tape, Walkman and the CD.

A game designer named Steve Jobs starts a personal computer company in his parents' garage on his way to bringing computers mainstream.

A down-on-his-luck car salesman has the visionary idea to start the first rental car company in America, and when he joins forces with cab company owner John Hertz, they spread their revolutionary business across the country.

Two sneaker companies become industry titans through a decades long battle for global dominance, as they unleash iconic footwear that will bring sneakers mainstream and make them part of the fabric of American culture.